A 90-day program with a Certified Stratifier

Growth Engine Tune-up

Find the markets worth chasing, fix what your website says about you, put your budget in the right channels and give your team a talk track that wins. Four steps in order, each one building on the last, ending in one 90-day growth plan.

A business owner and a Stratifier reviewing a growth plan

Four steps, in order

  1. 1

    Market & Competitive Intelligence

    Find the markets worth chasing and the competitors to beat, scored the same way every time.

  2. 2

    Digital Brand Assessment

    A live crawl of your website and AI search presence, with a measured 0–100 brand score and the fixes that matter.

  3. 3

    Advertising Channels

    The channel mix and monthly budget that fit your markets and your brand gaps.

  4. 4

    Selling Guide

    Talk tracks, discovery questions and objection handling your team can use the next day.

What you get

  • Market & Competitive Intelligence Playbook
  • Digital Brand Assessment with a measured baseline score
  • Free brand re-score 90 days after the final report, with a before/after report
  • Advertising channel plan and budget
  • Selling Guide for your sales team
  • Tune-up Summary: one 90-day growth plan
  • Kickoff and readout meetings with your Stratifier

The 90 days

  1. Week 1Kickoff. Your Stratifier fills your Company Profile from your website and confirms it with you.
  2. Weeks 1–9The four steps, in order. Each one reads what the earlier steps found.
  3. 90 days after the final reportFree brand re-score to show what moved.
  4. Weeks 11–12Readout: the 90-day plan, owners and next steps.

Progress you can measure

Your brand gets a 0–100 score calculated in code from a crawl of your website, not someone's opinion. Late in the program it is re-scored the same way, so you can see what moved before deciding what's next.

Questions

What is the Growth Engine Tune-up?

A 3-month program that tunes up how a B2B company finds, wins and keeps customers. A Certified Stratifier runs four Stratifier tools in order — market research, brand assessment, advertising channels and a selling guide — and turns them into one 90-day growth plan.

Who is it for?

Owners and leaders of small and mid-sized B2B companies who know marketing and sales could work harder, but don't want a long consulting project or a full-time hire to find out where.

Do I need to log in or learn new software?

No. Your Stratifier runs the tools and walks you through the results in a kickoff and a readout meeting.

How do you measure progress?

The Digital Brand Assessment sets a measured 0–100 brand score from a crawl of your website. 90 days after the final report your Stratifier re-scores it for free, using the same scoring, so you can see what changed.

How much does it cost?

Your Certified Stratifier sets the engagement fee. Find one in the directory and ask about the Growth Engine Tune-up.

What happens after three months?

You keep the documents. Many companies continue with their Stratifier on the full toolbox program or the Strategy and Execution Platform; others renew the Tune-up for another quarter.

I'm a fractional executive. Can I offer this?

Yes. Certified Stratifiers set up the Tune-up for a client from their consultant portal. Learn more on the page for fractional executives.

Business owners and leaders

Ask a Certified Stratifier near you about the Growth Engine Tune-up. They run every step; you make the decisions.

Find a Stratifier

Fractional executives

Offer the Tune-up as a fixed, three-month engagement. Certified Stratifiers set it up for a client from their consultant portal, where pricing is listed.

For fractional executives